Harrelson and Morissette Get Into Sustainable Fashion
Think fast: what do actor Woody Harrelson and musician Alanis Morissette have in common?
You don’t know? Well, neither did I- until I heard about the duo’s new collaboration- a recycled denim line called Reco Jeans!
With their exciting fashion venture, Alanis and Woody have committed to putting the highest percentage of recycled materials into Reco jeans, and will stop at nothing to reduce the environmental impact of the company as much as possible.
According to a press release from Reco, “Because of the curvy cut of jeans today, a typical denim factory could easily waste up to 10 tons of material a month. The designers and scientists for [Reco] jeans have been able to cut into that waste by nearly 60% as well as reducing the amount of fresh cotton needed for jeans. This important because less land needed for growing cotton means less land polluted by helicopters spraying pesticides.”
Makes you think twice about your denim brand of the moment, doesn’t it?
We love the sustainable, pro-recycling message that Alanis and Woody are spreading with their new line. We can’t wait to try a pair when they launch(what better item of clothing to recycle than denim- worn is always better!).
For a sneak preview, including a look at the cool pocket design of Reco Jeans (inspired by the Chinese elements of fire, water, wood, earth and metal), check out recojeans.com.
Jolene Hart is a freelance writer and natural beauty expert with a passion for mind, body and planet - just like Healthy Hollywood!
A former beauty writer for InStyle magazine, Self magazine, and People magazine, she has covered every aspect of the beauty industry from product breakthroughs to red carpet beauty to backstage trends at fashion week. Find more of her work at 
