Gwyneth Paltrow and Karl Lagerfeld Support Key to the Cure
Gwyneth Paltrow and designer Karl Lagerfeld have signed on to support this years Key to the Cure sponsored by Saks Fifth Avenue. The limited edition t-shirt Gwyneth is wearing will retail for $40 with over $35 from each sale going to benefit women’s cancer research and treatment organizations throughout the United States, including EIF’s Women’s Cancer Programs.
Mercedes Benz-USA also contributes to the cause by producing a limited edition automobile. Since the inception of Key to the Cure in 1999, the two companies have helped raise more than $23 million to combat women’s cancers.
Steve Sadove, Chairman and CEO, Saks Fifth Avenue said,
“We are so proud to have hosted this shopping weekend for the past nine years and are truly privileged to have the support of Karl Lagerfeld and Gwyneth Paltrow in our momentous 10th anniversary year.”
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VERY COOL.
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